List of Books (2401)

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Mapping Experiences: A Complete Guide to Customer Alignment Through Journeys, Blueprints & Diagrams ^{2^nd Ed.}

Market-Driven Management: Using the New Marketing Concept to Create a Customer-Oriented Company

Market Driven Strategy: Processes for Creating Value ^{2^nd Ed.}

Marketing: International Enterprise — Unit 8 ^{2^nd Ed.}

Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation

Marketing Champions: Practical Strategies for Improving Marketing's Power, Influence, and Business Impact

Marketing Corporate Image: The Company As Your Number One Product ^{2^nd Ed.}

Marketing High Technology: An Insider's View

Marketing II: Managing the Market: Managing Resources for the Market — Block 7 ^{2^nd Ed.}

Marketing I: Managing the Marketing Function: Managing Resources for the Market — Block 2

Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

Marketing Management: Analysis, Planning, Implementation, and Control ^{9^th Ed.}

Marketing Management and Strategy ^{4^th Ed.}

Marketing Metrics: 50+ Metrics Every Executive Should Master

Marketing Myths that are Killing Business: The Cure for Death Wish Marketing

Marketing Planning for Services

Marketing Plans that Work ^{2^nd Ed.}

Marketing Strategy: The Difference Between Marketing and Markets ^{3^rd Ed.}

Marketing Warfare

Market Segmentation: How to Do It, How to Profit from IT

Marknadsförarens lexikon

Marknadsföring ^{2^nd Ed.}

Marknadsföring i verkligheten: En obekväm bok

Marknadsföring - kort och gott

Marknadsplanen: Praktisk handledning för marknadsplanerare ^{4^th Ed.}

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