The Entrepreneur's Guide to Customer Develoment

Reviewed by Roland Buresund

Bad **

Last modified: June 8, 2011, 8:47 p.m.

Regardless of the sub-title, this is in no way a "cheat-sheet" on how to think as an entrepreneur. This is a blatant try to profit from a more successful book by claiming it is an abridged version of what is already an abridged version on how to think when you start up a new company. And they even manage to contradict the original at a number of points!

This is pure rubbish, but the major complaint I have is that it burns too fast when I use it as start-up fuel in my fireplace.

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The Entrepreneur's Guide to Customer Develoment: A "cheat sheet" to The Four Steps to the Epiphany