Bold: How to be brave in business and win
Branding Yourself: How to Look, Sound and Behave Your Way to Success
Brands as an Application of Knowledge Management: Managing Knowledge — Unit 7 2nd Ed.
Clicks, Bricks and Brands: The Marriage of Online and Offline Business
Communicating Globally: An Integrated Marketing Approach
Emotionomics: Leveraging Emotions for Business Success 2nd Ed.
The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand