Traction 2nd Ed.

Get a Grip On Your Business

Gino Wickman

Publisher: BenBella, 2011, 248 pages

ISBN: 978-1-936661-83-1

Keywords: Management, Scaling

Last modified: Feb. 25, 2023, 11:07 a.m.

Do you have a grip on your business or does your business have a grip on you?

Most entrepreneurs and business leaders face similar frustrations — personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It's not complicated or theoretical. The Entrepreneurial Operating System® (EOS) is a practical method for achieving the business success you have always envisioned. More than 10,000 companies have discovered what EOS can do.

In Traction, you'll learn the secrets of strengthening the six key components of your business. You'll discover a simple yet powerful way to run your company that will give you and your leadership team more focus, more growth, and more enjoyment.

Successful companies are applying Traction every day to run profitable, frustration-free businesses — and you can too.

  1. The Entrepreneurial Operating System®: Strengthening the Six Key Components
  2. Letting Go of the Vine
  3. The Vision Component: Do They See What You Are Saying?
    • Answering the Eight Questions
    • Shared by All
  4. The People Component: Surround Yourself with Good People
    • Right People
    • Right Seats
  5. The Data Component: Safety in Numbers
    • Scorecard
    • Measurables
  6. The Issues Component: Decide!
    • The Issues List
    • The Issues Solving Track
  7. The Process Component: Finding Your Way 
    • Documenting Your Core Processes
    • Followed by All
  8. The Traction Component: From Luftmensch to Action
    • Rocks
    • Meeting Pulse
  9. Pulling It All Together: The Grand Journey
  10. Getting Started
  • Afterword: The EOS Life