Publisher: Jossey-Bass, 2004, 320 pages
ISBN: 0-7879-7292-4
Keywords: Strategy, Leadership, Human Resources
The Power of the 2 x 2 Matrix is a gold mine of ideas and tools for the business problem solver. Draw from the book’s collection of 55 outstanding frameworks applied by leading business thinkers such as Michael Porter, Stephen Covey, and Igor Ansoff. These tested frameworks will help you tackle the thorniest of issues and learn how to apply 2 x 2 Thinking — the strategic orientation of the most successful and innovative problem solvers.
The first third of the book is an overview of the matrix status and the uses for it. Not bad, but not very breath-taking either.
The last two thirds is a lot of 2x2 matrices and a very brief overview of when to use them and how, and some references to other literature. It doesn't really make this a great book…
I love it for the idea of writing such a book was long needed and it has some twisted humour in it to see the standard management consultant fare so exposed.
A decent read, but don't expect too much.
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